At StoryLab our interdisciplinary research activities explore how the development and democratisation of new creative technologies can enable stories to be told in innovative and immersive ways, and impact positively on society.

We are concerned with the WHAT, HOW, WHO and WHY of storytelling operating at the intersection of narrative, form, and impact. We interrogate and experiment with new opportunities arising from creative, cultural and technological convergence.

Multi-modal narratives are a common theme, with novel combinations of art & design, audio, digital media and film, to support investigation, intervention, and knowledge exchange.

We adopt an experiential and interactive approach to storytelling that includes 360 film, 3D data visualisation, soundscapes, extended realities (XR) as well as traditional filmmaking. We encourage inquiry into individual immersion and participation and the generation of cognition, emotion and action.

StoryLab works with a variety of researchers and organisations to develop creative artefacts, new data, innovative and poly-vocal forms of inquiry and communication of knowledge particularly around complex and challenging issues.

Our research focuses on key areas of interest:

Identity, Culture & Heritage

Health & Wellbeing

Sustainable & Resilient Communities

We also run regular public events through our Creative Practice Methods Event Series. Past events are documented here.

Bringing together academics and creative practitioners with wider industry and the charity and social action sectors is central to our work at StoryLab. Please get in touch with us at storylab@anglia.ac.uk to start a conversation about research and collaboration or to discuss PhD project opportunities.